An app for club event and team project discovery in college campus.
There is no easy way for college students, especially those in their first and sophomore years to discover club events and team projects happening in campus. Current methods of discovery include posters, Facebook and word of mouth which have proved to be inefficient.
I started the research by asking informally and observing students. Current methods of club event discovery include :
Moreover, even though students know about an event, they tend to forget it.
The third and final year students are less affected by these problems since they are already part of 1-2 clubs and focus on those only. The problems are frequent with first and seconds years since they are new and want to explore all events.
Some students are not a part of any club but do personal projects for which they need team members in specific areas of expertise. Again, there is no easy way for them to approach others.
The core principles of the app include :
I started by drawing the user flow. Then, I began the layout design process by creating wireframes and writing down the pros and cons of each.
At this point, we faced some doubts such as :
In order to get the answers, I dived back into user survey and asked 8 students the following questions :
All of them communicated about the events using word-of-mouth or Whatsapp/Messenger. When asked about sharing events they discover on Facebook, they relied on messaging rather than using the "Share" button. They shared events of only those clubs which they were a part of.
For the circular vs rectangular image problem, we asked 8 students to draw a layout of an app showing 3 or 4 event names with images.
Only 2 students out of 8 drew circular images. Their reason: That's how images are presented in apps such as Whatsapp and Messenger.
We asked the other 6 students about their thoughts for drawing square/rectangular images instead of circular. Their reason: Circular images are for chat whereas the context here is an event poster.
The app is currently in development and expected to be released soon.
This app is serving as a great exercise for both the developers and me. We are expecting to uncover more user problems and needs after the product launch. The current app design is suitable for small number of events since the target is college campus. If the app works in campus, we will be releasing it to public and are thinking of ways to refine our design. For example, adding filters to only show events according to a user's interests and his/her current location.
Fingers crossed :)